Just mention SEO or Search Engine Optimization and you’re bound to get many definitions and opinions. Depending who you’re speaking, SEO could mean local, GEO, keywords, content optimization, video, back linking, black hat, white hat, pre Panda, net speed, article writing and more definitions than you care to know.
What most people mean to describe is how to organically get their content listed on the first page of Google, Bing or Yahoo Search using keywords or key phrases to accurately describe their content, products and services being delivered first in a natural search results page.
So how do you get to the first page of Google, Bing and Yahoo? Let us count thy ways. You can buy thousands of dollars of SEO classes, courses and software. You could watch hundreds of videos just like this one or you can always pay to come up on the first page. However based upon your business goals, the smartest thing to do is to value add your Woo Media Works marketing partner to Create, Optimize and Execute your Success Strategy.
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The SEO Solution is simple . . . Let your marketing partner Woo Media Works drive your SEO Success Strategy!
Getting Your SEO Strategy Right
Unfortunately, there’s no one size SEO fits all businesses approach to online marketing. Businesses are all different, have different levels of content, budgets and different business goals. At the end of the marketing day it comes down to your sales funnel, lead generation and closing opportunities.
When done correctly, SEO is an integral part of your overall marketing strategy and everything you do online should be with SEO in mind. SEO is a constant adjustment with various wrinkles and twists, however the basics are still the basics.
Many businesses have found the tasks overwhelming and a major reason why Woo Media Works provides SEO services for our clients.
SEO Climate Changes Just Like the Weather
In Search Engine management infinite wisdom, they from time to time change their search results methodologies, algorithms and page rankings to “improve” their search results. So when it comes to search engine optimization, what worked yesterday, may not work as well tomorrow.
As web development technology and trends change, you want to make sure you choose a partner who can forecast upcoming Search turbulence before it shakes up your online business.
Here are a few forecasts to consider:
Accelerated Mobile Pages project (AMP for short) is a 2016 Google initiative implemented to build a better, more user friendly mobile Web by introducing a new “standard” for building web content for mobile devices. Basically, this new standard is a set of rules that form a simple, lighter version of HTML. Pages built in compliance with AMP are to load super-quick on all mobile devices. Are you optimized?
301 redirects can prevent your pages from passing topical relevance
Local Citation building may not be working that well after all
Building relevant links is still the way to go for successful SEO